Latest Black Friday Sales News 2017

Clinique Black Friday 2017 Summary by Fiona

Clinique Black Friday 2017 statistical analysis of Fiona;

Almost everyone knows about Clinique Black Friday, what is else there to say? It is a giant of British culture. But it seems a bit hesitant to accept the Black Friday as an event. This does not mean that there are no discounts on Black Friday, it's just that we believe it's somewhat under utilised (more about that later.) Clinique Black Friday has experienced excellent year-on-year growth for its Black Friday Sale. In 2014, they had over 20,000 visitors to the Clinique Black Friday website on Black Friday itself. This increased by 83% next year to almost 38,000 people. And last year there was a growth of 22% to nearly 50,000 people! These numbers are absolutely huge, and made Clinique our 9th biggest sale we tracked last year (from the 475 retailers we looked at.) This is even more surprising as Clinique Black Friday did not call it a traditional sale, but but rather a "gift weekend." Personally, we find this phrasing a bit strange as almost every other UK retailer has accepted Black Friday, this almost seems like a half measure. But I admit that I'm not an expert on corporate strategy. We're not sure what would come this year, given the volume of traffic there will be discounts, but I do not know if it will be as unconventional as last year.

Clinique's sale 2016:

Over the course of November there were sporadic discounts on individual items, for example 25% of the lipsticks, £5 off selected hand creams and 3 for 2 on Christmas items. On November 24, the day before Black Friday, Clinique Black Friday had a 50% off weekend. This was a selection of gifts that were heavily discounted, ideal to be given as a Christmas present. Although there's a margin of error with our statistics, we believe Clinique will look to make it 5 years of growth in a row. We hope the next year's discounts will include everything on site. If it's scheduled to start at the same as last year, the discounts will begin on the 23rd of November, being the Thursday. It's worth noting that the Clinique Black Friday Boxing Day Sale, which starts on Boxing Day, has 50% off many items.

Clinique delivery;

Clinique Black Friday has always been excellent with the Click and Collect service, you can buy anything at any price and pick it up the next day. We suggest that you collect on another day other than Black Friday, due to the apparent increase in the number of visitors to the stores. There is free shipping on orders over £50, and a standard charge of £3.99 if you do not meet this threshold, in which case you can better collect from the store.

 

Leave a Reply

Your email address will not be published. Required fields are marked *